Privacy Policy

Last updated: 18 June 2026

This privacy policy explains how Improvement Media Ltd collects, uses, shares and protects personal information when you visit or interact with the Eudaimonia website at:

https://obtaineudaimonia.com/

1. Who we are

Eudaimonia is operated by Improvement Media Ltd, a company registered in England and Wales under company number 13934358.

Our registered office is:

Improvement Media Ltd
C/O The Accountancy Partnership
Suite 5, 5th Floor, City Reach
5 Greenwich View Place
London
United Kingdom
E14 9NN

Improvement Media Ltd is the data controller responsible for personal information collected directly through this website.

For privacy enquiries or to exercise your data-protection rights, contact:

Email: [email protected]

2. Personal information we collect

The information we collect depends on how you use the website.

Information you provide directly

We may collect:

• your name and email address if you subscribe to a newsletter or website update;

• information contained in messages you send to us;

• information you provide when requesting support or making a complaint;

• information you submit in a comment, contribution or other website submission;

• your communication and subscription preferences; and

• any other information you choose to provide.

Please do not send sensitive personal information unless it is necessary and we have specifically requested it.

Information collected automatically

When you visit the website, we and our service providers may automatically collect:

• your IP address;

• browser and device type;

• operating system;

• approximate location;

• the website or page that referred you;

• pages viewed and links selected;

• dates and times of visits;

• server-log, diagnostic and security information;

• cookie and advertising identifiers;

• your advertising and consent choices; and

• information about advertisements displayed or interacted with.

Some of this information is collected through cookies and similar technologies.

Information received from service providers

We may receive information from organisations that help us operate and secure the website, send communications, display advertisements or measure website and advertising performance.

This may include subscription information, email-delivery information, advertising-consent records, aggregated website statistics and fraud-prevention information.

3. How we collect personal information

We may collect personal information:

• directly from you when you subscribe, contact us, leave a comment or submit material;

• automatically through server logs, cookies and similar technologies;

• from website-hosting, security, email and advertising providers; and

• when you interact with external links or embedded third-party material.

4. How and why we use personal information

We only use personal information where we have a lawful reason to do so.

Operating and securing the website

We use technical information, IP addresses and server logs to:

• deliver pages and website content;

• maintain website availability and performance;

• diagnose technical problems;

• prevent spam, fraud and malicious activity;

• investigate security incidents; and

• protect the website, its visitors and our systems.

Our lawful basis is our legitimate interest in operating and protecting the website and, where applicable, compliance with legal obligations.

Responding to messages and enquiries

If you contact us, we may use the information provided to:

• respond to your message;

• provide requested information;

• investigate a concern or complaint;

• provide support; and

• retain an appropriate record of the correspondence.

Our lawful basis is our legitimate interest in communicating with website visitors and resolving enquiries.

You are not legally required to provide this information, but we may be unable to respond without sufficient contact and enquiry details.

Newsletters and website updates

If you subscribe to a newsletter or website update, we may use your email address and subscription preferences to send:

• new-article notifications;

• information about new videos or other content;

• newsletters;

• related announcements; and

• occasional promotional communications relevant to Eudaimonia.

Our lawful basis is your consent.

You can unsubscribe at any time by selecting the unsubscribe link included in an email or by contacting us at:

[email protected]

Withdrawing consent does not affect the lawfulness of communications sent before consent was withdrawn.

We may retain a minimal suppression record after you unsubscribe so that we can honour your request and avoid accidentally adding you back to the mailing list.

Comments and submitted content

Where commenting or content-submission features are available, we may collect:

• the information entered into the submission form;

• the name or display name you provide;

• your email address;

• your IP address;

• browser and device information; and

• information used to detect spam or abuse.

Content submitted for publication may become publicly visible. This can include your chosen display name and the contents of your comment or submission.

Our lawful bases are your consent to publication and our legitimate interests in operating website discussions, moderating submissions and preventing abuse.

Do not include information in a public comment that you do not want other people to see.

We may refuse, moderate or remove material that is unlawful, abusive, misleading, irrelevant, infringes another person’s rights or breaches applicable website rules.

Advertising and advertising measurement

We use Google AdSense and associated advertising technologies to display, deliver and measure advertisements.

When you visit the website, your browser may automatically send Google and participating advertising providers information including:

• the URL of the page you are visiting;

• your IP address;

• browser and device information;

• approximate location;

• cookie or advertising identifiers;

• your consent choices; and

• information about advertisements displayed or interacted with.

Google and participating advertising providers may use this information to:

• deliver advertisements;

• select contextual or personalised advertisements;

• measure advertising effectiveness;

• limit how often an advertisement is shown;

• detect fraud, invalid traffic and abuse;

• maintain the security of advertising services;

• determine an approximate location;

• distinguish one browser or device from another; and

• improve advertising products and services.

Depending on your consent choices and settings, Google may use information about your activity to personalise advertisements.

If you do not consent to personalised advertising, you may still see non-personalised, contextual or limited advertisements. Information may still be processed where necessary to deliver advertisements, measure aggregate performance, maintain security, prevent fraud or comply with legal requirements.

Beginning on or shortly after 3 August 2026, Google may use IP-based measurement and personalisation solutions in the European Economic Area, the United Kingdom and Switzerland. This may include using information transmitted automatically by a device, such as its IP address, browser information or device information, to distinguish one device from another.

For more information, please read:

• How Google uses information from sites or apps that use its services

• Google’s Business Data Responsibility information

• Google’s Privacy Policy

• Google’s advertising information and controls

• Google My Ad Center

The Google consent message also provides details of Google and the participating advertising-technology providers that may process personal information.

Website measurement and improvement

We may use technical logs and, where enabled, consent-based analytics technologies to:

• understand how the website is used;

• identify popular pages and content;

• measure website performance;

• diagnose errors; and

• improve the website.

Where non-essential analytics cookies or similar technologies are used, our lawful basis is consent.

Basic server-log, diagnostic and security processing is based on our legitimate interests in operating and protecting the website.

Information requested on behalf of sponsors or third parties

We do not sell or trade your contact information.

We will only provide contact information to a sponsor or other third party where:

• you have specifically requested information from that organisation;

• the intended disclosure has been clearly explained to you; and

• you have consented to the disclosure where consent is required.

Once information has been provided directly to another organisation at your request, that organisation will process it under its own privacy policy.

Legal compliance and protecting our rights

We may process or retain information where reasonably necessary to:

• comply with legal, regulatory, tax or accounting requirements;

• respond to lawful requests from courts, regulators or public authorities;

• establish, exercise or defend legal claims;

• enforce applicable website rules;

• prevent fraud or unlawful activity; or

• protect our rights or the rights and safety of others.

Our lawful bases are compliance with legal obligations and our legitimate interests in protecting the company, the website and our legal rights.

5. Cookies and similar technologies

Cookies are small files stored on your browser or device.

Similar technologies may include:

• local storage;

• pixels;

• tags;

• scripts;

• browser identifiers; and

• device identifiers.

The website may use the following categories of technology.

Essential technologies

These may be used for:

• website and network security;

• page and content delivery;

• preventing fraud, spam and malicious activity;

• maintaining consent records; and

• remembering privacy choices.

Essential technologies may be used without consent where they are necessary to provide a requested service or maintain website security.

Advertising and measurement technologies

Google and participating advertising providers may use cookies and similar technologies to:

• deliver and measure advertisements;

• count advertisement impressions and interactions;

• prevent invalid traffic and fraud;

• control how frequently advertisements are shown;

• distinguish browsers and devices; and

• personalise advertisements where consent has been given.

Managing your consent choices

For visitors in the European Economic Area, the United Kingdom and Switzerland, we use Google Privacy & messaging to request and record consent where required.

The consent message allows you to select:

• Consent;

• Do not consent; or

• Manage options.

The Manage options section allows you to review individual purposes and advertising providers.

You can subsequently change or withdraw your choices by selecting the “Privacy and cookie settings” link displayed at the bottom of the website.

Withdrawing consent does not affect processing that took place lawfully before consent was withdrawn.

You can also block or delete cookies through your browser settings. Blocking essential cookies or technologies may prevent parts of the website from functioning correctly.

6. Email and newsletter providers

If you subscribe to a newsletter or website update, your information may be processed by an email-delivery provider acting on our behalf.

The provider may process information including:

• your email address;

• your name, where provided;

• the date and source of your subscription;

• consent and subscription records;

• delivery and bounce information;

• whether an email was opened; and

• whether a link in an email was selected.

This information is used to deliver communications, manage subscriptions, maintain consent records and understand whether messages are useful.

You can unsubscribe using the link contained in an email.

7. External links and third-party content

The website contains links to external websites and services, including video platforms, social-media websites, book retailers and other content providers.

Some pages may also contain embedded third-party content.

When you follow an external link or interact with embedded content, the third-party provider may receive information such as:

• your IP address;

• browser and device information;

• cookie or account identifiers;

• the referring page; and

• information about your interaction with its service.

Embedded content may behave as though you visited the third party’s website directly, particularly where you are already logged in to an account with that provider.

External websites and services operate under their own terms and privacy policies. We are not responsible for the privacy practices, security or content of websites we do not control.

8. Who we share personal information with

Where necessary, personal information may be shared with:

• website-hosting, content-delivery, backup and security providers;

• technical-support and website-maintenance providers;

• email and newsletter-delivery providers;

• spam-prevention and comment-moderation providers;

• Google and the advertising-technology providers identified in the Google consent message;

• analytics providers where analytics services are enabled;

• professional advisers, including accountants, insurers and legal advisers;

• courts, regulators, law-enforcement agencies and public authorities where disclosure is required or permitted by law; and

• a buyer, successor or professional adviser involved in a genuine sale, restructuring, financing or transfer of all or part of the company or its business.

Service providers receive only the information reasonably necessary to perform the relevant service.

We do not sell or rent our newsletter list or direct-contact information to third parties.

9. International transfers

Some service providers may operate or store information outside the United Kingdom.

This means that personal information may be transferred to or processed in countries outside the United Kingdom or European Economic Area.

Where required, international transfers may be protected through mechanisms such as:

• a UK adequacy regulation;

• an applicable European Commission adequacy decision;

• the UK International Data Transfer Agreement;

• the UK Addendum to approved standard contractual clauses;

• approved standard contractual clauses; or

• another safeguard permitted by applicable data-protection law.

You may contact us to request further information about safeguards relevant to personal information under our control.

10. How long we retain personal information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected.

Our general retention approach is:

• correspondence is retained for as long as needed to respond, resolve the matter and maintain an appropriate business record;

• newsletter information is retained until you unsubscribe, the mailing list closes or the information is no longer needed;

• minimal suppression information may be retained after unsubscribing so that we can continue to honour your request;

• comments and public submissions may be retained while the relevant page or discussion remains published, unless removed earlier;

• consent records are retained for as long as reasonably necessary to demonstrate that valid choices were obtained and respected;

• technical, diagnostic, fraud-prevention and security logs are retained according to operational and security needs and the retention schedules of relevant service providers; and

• information relevant to legal or regulatory matters may be retained until the matter and any applicable limitation period have ended.

Information may be retained for longer where required by law, a court order, fraud prevention or an active legal dispute.

We may retain anonymised information that can no longer identify an individual.

11. Security

We use reasonable technical and organisational measures intended to protect personal information from:

• unauthorised access;

• accidental loss;

• misuse;

• alteration;

• disclosure; and

• destruction.

Access to personal information is limited to people and service providers that reasonably require it for the purposes described in this policy.

No internet transmission or electronic-storage system can be guaranteed to be completely secure. Do not send highly sensitive information by ordinary email or through public comments.

12. Your data-protection rights

Depending on your location, the circumstances and the lawful basis being used, you may have the right to:

• request access to personal information held about you;

• request correction of inaccurate or incomplete information;

• request deletion of your information;

• request restriction of processing;

• object to certain processing;

• receive certain information in a structured, commonly used and machine-readable format;

• request that certain information be transferred to another organisation;

• withdraw consent at any time; and

• complain to a data-protection authority.

These rights are not absolute and may be subject to legal conditions or exceptions.

We may request information needed to confirm your identity before responding to a request.

Requests can be sent to:

[email protected]

Your right to object

You have an absolute right to object to the use of your personal information for direct marketing.

You can stop marketing emails at any time by selecting the unsubscribe link contained in an email.

You may also object to processing based on our legitimate interests. If you object, we will stop the relevant processing unless we have compelling legitimate grounds to continue or the information is required for the establishment, exercise or defence of legal claims.

Withdrawing consent

Where we rely on consent, you may withdraw it at any time.

You can:

• unsubscribe from newsletters using the link contained in each email;

• change your advertising consent through the “Privacy and cookie settings” control; or

• contact us at [email protected].

Withdrawal does not affect processing that was lawful before consent was withdrawn.

13. Automated processing and advertising profiles

Improvement Media Ltd does not use solely automated decision-making that produces legal or similarly significant effects concerning you.

Google and participating advertising providers may use automated systems and profiling to select, deliver, personalise and measure advertisements.

Personalised advertising is governed by your consent choices, provider settings and applicable law. You can manage your choices through the website’s consent controls and Google’s advertising settings.

14. Children

The website provides general educational and informational content and is not intended to knowingly collect personal information from children under the age of 13.

A parent or guardian who believes that a child has submitted personal information should contact us so that we can investigate and, where appropriate, delete the information.

15. Complaints

Please contact us first if you have concerns about how we use your personal information. We will try to investigate and resolve the matter.

Contact:

[email protected]

You also have the right to complain to the UK Information Commissioner’s Office:

Make a complaint to the Information Commissioner’s Office

If you live or work in the European Economic Area, you may also complain to the data-protection authority in the country where you live or work, or where you believe an infringement occurred.

16. Changes to this policy

We may update this privacy policy to reflect changes to:

• the website;

• our services;

• our service providers;

• advertising and privacy technologies; or

• applicable legal and regulatory requirements.

The latest version will be published on this page and identified by the “Last updated” date.

Where appropriate, material changes may also be brought to your attention through a website notice, consent message or email.

17. Contact details

Questions, complaints and requests concerning your personal information may be sent to:

Email: [email protected]

You may also write to:

Improvement Media Ltd
C/O The Accountancy Partnership
Suite 5, 5th Floor, City Reach
5 Greenwich View Place
London
United Kingdom
E14 9NN

Company number: 13934358